OUR STORY

HAIR CARE FOR THE MODERN MAN.

Meet Leo and Alex, Hair Craft Co. Founders

As a barber in College, Leo saw the need to provide high quality grooming products that he and his clients could afford. After graduating college, he and Alex found themselves struggling to find the perfect hair product for the look they wanted.

No matter where we looked, nothing fit the bill, so we took matters into our own hands by creating something new, a product you could trust and rely on for any occasion and all day.

Meet Leo and Alex, Hair Craft Co. Founders

As a barber in College, Leo saw the need to provide high quality grooming products that he and his clients could afford. After graduating college, he and Alex found themselves struggling to find the perfect hair product for the look they wanted.

No matter where we looked, nothing fit the bill, so we took matters into our own hands by creating something new, a product you could trust and rely on for any occasion and all day.

Master Your Craft

In 2017, living at Alex’s parents house, they used all of their savings to carefully source and test unique blends of products and ingredients from all over the world.

We knew we needed a pomade that could actually hold and shape our hair the way we wanted while lasting all day yet didn’t have too much shine. After a year of testing we were able to launch our Original Gel Pomade.

Since then we’ve continued to focus on what our customers want and continue to make the best products possible. In 2019 we launched our Hair Clay after over a year of testing and mixing ingredients all over the world to produce a Hair Clay that actually delivers a true matte finish [no shine at all] and a medium hold that goes where you need to.

Master Your Craft

In 2017, living at Alex’s parents house, they used all of their savings to carefully source and test unique blends of products and ingredients from all over the world.

We knew we needed a pomade that could actually hold and shape our hair the way we wanted while lasting all day yet didn’t have too much shine. After a year of testing we were able to launch our Original Gel Pomade.

Since then we’ve continued to focus on what our customers want and continue to make the best products possible. In 2019 we launched our Hair Clay after over a year of testing and mixing ingredients all over the world to produce a Hair Clay that actually delivers a true matte finish [no shine at all] and a medium hold that goes where you need to.

The Journey

At Hair Craft Co., we’re our own customers. We live the lifestyle. We are as authentic as it gets. We’re still a small growing brand competing against large corporations, but our mission will always be the same. We create the products our customers deserve and everyday we focus on your hair so you can focus on what matters most. We’re here for you and we wouldn’t be here without you, so feel free to share with us what you’d like for us to deliver. Cheers! Leo & Alex

The Journey

At Hair Craft Co., we’re our own customers. We live the lifestyle. We are as authentic as it gets. We’re still a small growing brand competing against large corporations, but our mission will always be the same. We create the products our customers deserve and everyday we focus on your hair so you can focus on what matters most. We’re here for you and we wouldn’t be here without you, so feel free to share with us what you’d like for us to deliver. Cheers! Leo & Alex

We Are Inspired By the Inspired

Those who dedicate time to their passions, strive for excellence, and stay humble on their journey to the top. We are inspired by you.

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